Creating a Seamless Path to Purchase – Hatch & Akzo Nobel

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On 25 January, Rick Thomas, Sales Director at Hatch and Dennis van den Hoek, Global Lead eCommerce & Transformation at Akzo Nobel will jointly speak at the WebWinkel Vakdagen— a premier Dutch retail and ecommerce event held in Utrecht.

Invited to talk by one of the major sponsors of the event Icecat, Rick and Dennis will be explaining ‘how to create a seamless path to purchase for the future consumer’.

Akzo Nobel and Hatch – creating path to purchase

One of Akzo Nobel’s key goals for 2018 and beyond is to transform its ecommerce offering. To help them do this Akzo Nobel is using Hatch’s Where to Buy technology to drive consumers to authorised resellers. Icecat is onboard too, helping to make sure that all product content is optimised for the retail channel. Together, Hatch and Icecat will create a seamless path for consumers to purchase Akzo Nobel products from retailers.

The talk at the WebWinkel Vakdagen will take place on 25 January, 12:00-12:30pm, in Lecture hall 3, at Jaarbeurs, Utrecht.

Hatch’s Where to Buy technology allows brands to add shopping options to any digital touchpoint. Our solution integrates seamlessly with your product pages and provides consumers with a fast path to purchase from their favourite retailer without leaving your website.

Want to increase your sales?

If you are attending the conference why not get in touch and organise a meeting with Rick to learn how we can help you achieve more sales with minimal effort. He will be there all day.

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